A Guide to Academic Book Writing and Publishing

Session Agenda

‘Publish or Perish’ is a popular axiom in the scholarly community. For increased impact and recognition as knowledge experts, researchers often consider writing a book or a book chapter, either independently or under the guidance of their mentor. However, writing an academic book or a chapter could turn out to be a daunting task for early-career researchers. This webinar conducted in collaboration with IntechOpen, the world’s leading publisher of Open Access books, will break down the journey of writing and publishing an academic book into easy steps for researchers. It will also give practical tips to prospective as well as established authors for the effective promotion of their books.

Through this webinar, researchers will learn:

  • Different types of academic books
  • Insights into the pre- and post-publication steps
  • How to publish an edited volume?
  • How to write a compelling academic book?
  • Tips for authors to promote their books

About IntechOpen (https://www.intechopen.com/)

IntechOpen is the world’s leading publisher of Open Access books founded in the year 2004 to provide a collaborative environment for peer-reviewed content and book publishing of academic research. It is a scientific community comprising of 116,000 authors and academic editors, and a publisher of 4000 open access books. Since 2015, IntechOpen has been a purely Open Access book publisher and believes that publication in Open Access books is as effective, as fast and as valuable as publication in journals. Intech Open’s digital workflow straddles the traditional boundaries between journals and books.

Who should attend this session?

  • Graduate students
  • Early-stage researchers
  • Established researchers

About the Speaker

About the Speakers

Michael Prieler, Professor at the Media School of Hallym University

Prof. Prieler is an accomplished researcher with 20+ years of research experience primarily focused on media, advertising, and health communication studies. He is currently associated with Hallym University, a top-ranked media and communication school in South Korea, as a Tenured Professor, and as a Visting Professor at the City University of Hong Kong. To date, Prof. Prieler has 40+ research papers with nearly 600 citations to his credit. His research papers have also been accepted and published in the Social Science Citation Index (SSCI) indexed journals. Furthermore, Prof. Prieler has authored a book and several book chapters, and is a recipient of 8 grants. Prof. Prieler serves on the editorial board of popular journals such as Sex Roles (Springer), Asian Communication Research, Health & New Media Research, and Moment Dergi. Additionally, he is affiliated with established publishing houses like Elsevier, Springer, Wiley, Routledge, Sage, Public Library of Science, etc. as a reviewer. Prof. Prieler has also been conferred with several prestigious awards such as the "2019 Best Teacher Award" at Hallym University, "Hallym University Distinguished Professor” award (2018-2020), Second Place Faculty Research Paper Award, AEJMC Conference (2016), etc.

Dr. Richard Murray, Director of STEM Programme (Iberian Peninsula) at IntechOpen

Dr. Murray has a wide-ranging experience of the entire publishing process from his dynamic research career spanning over a decade. After completing his BSc. (Experimental Physics) and Ph.D. (Physical Chemistry) from the National University of Ireland, Galway, Dr. Murray worked as a postdoctoral researcher at CIC biomaGUNE, Spain for about 5 years followed by completing a two-year long Marie Curie Postdoctoral Fellowship in Berlin. He was also affiliated with Wiley as a peer review editor on a number of high impact factor journals, including Advanced Materials. To date, Dr. Murray has authored/co-authored multiple articles, several of which are featured in journals such as Small and Nanoscale. In his current role as the Director of STEM Programme, Dr. Murray is responsible for setting and delivering IntechOpen's publishing strategy for STEM, with emphasis on engineering for the Iberian Peninsula. As part of this strategy, he is highly motivated to find and deliver, high-quality content to the readers from world-renowned authors who lead the field in their respective disciplines.

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